Affiliate marketing with the maths shown. Program terms, cookie windows, content that converts without misleading readers, and the disclosure habits that protect a site for years.
Read the terms before the rate
A generous commission means little if returns are high, the cookie lasts a day or the payment threshold takes six months to reach. We compare programs on net revenue, attribution, holdbacks and the support a small publisher actually receives.
Content that earns the click
A comparison table converts when the criteria are explicit and the recommendation is tested. We publish the method behind a pick, name the trade-off and update the page when a price or feature changes. Readers forgive an affiliate link; they do not forgive a hidden one.
Trust as a long-term asset
Disclosure belongs above the recommendation, not in a footer. We explain how to write it plainly, how to correct an old page without losing its history, and how to measure earnings without optimising away the reason people trusted the site in the first place.
